You've already done the hardest part. You built a real audience, and you built it organically. The piece I add is media relationships: my whole focus is getting your story in front of the journalists and shows that matter for you. These pages walk you through our first ninety days: what I'm going to build, where I plan to pitch you, and how you'll see the work every month.
The audience found you before the industry did. You're past 84,000 followers on TikTok with 1.5 million likes, your podcast community keeps growing on nothing but consistency, and your products have been selling since the day the brand launched. All of it organic. Your clips on that same channel range from about 1,300 views to over 68,000. The content clearly works. My part is the press side, turning that reach into coverage.
Everything you're building carries the Itt Girl name, and to a journalist, a founder with a growing brand is a bigger story than any single project. It also shapes how I pitch: each branch gets its own media list, wine press hears about wine, fitness press hears about fitness, and every placement builds the same name.
Your audience is women, roughly 25 to 50, and it runs wider than that, since you built this for every woman with a story. Journalists always ask who a guest reaches, because editors match every story to their own readers, and that answer fits you to every outlet I'm pitching. These women want straight talk, and they already follow you.
The story I'll lead with: Brooke Sabré is the new Itt Girl of the podcast scene, a founder who turned her own healing into a brand and a show women claimed as their own. We'll shape the full throughline together, and every pitch will come from it.
The work moves in three stages, and every one of them is about getting you seen.
What I go after for you is earned media: coverage you earn when a journalist decides your story is worth telling. They read a pitch, check the story and the numbers, and say yes when both hold up. So I write the storyline, build the media kit that backs it, and put them in front of the right writers, consistently, until the placements come.
I take inventory with Isis, review or build your media kit to press standard, record the starting numbers your team shares, draft the story throughline for your review, and build the first two media lists, everything pitching needs to start strong.
Eight to ten researched, personalized pitches go out every month, timed to your release calendar and led by the episode we choose together. Isis and I work the guest bookings across the podcast circuit, going after your first seats. I hold one reactive window every week, so when a clip of yours spikes, press hears about it while it's still moving. And a report lands in your inbox at each month's end.
You come out of it holding a finished media kit, the coverage we've earned, and numbers that show the difference, and from there we decide what's next together.
I start where your listener already lives. These outlets are the beginning, and the list expands with the work. For each one, I research the individual writers before anything goes out.
Guest seats begin in the tier of Balanced Black Girl, Black Girls Heal, and Cultivating H.E.R. Space, then ladder toward rooms like Dear Future Wifey and Pour Minds, because each appearance opens the next.
Essence, Essence Girls United, Ebony, xoNecole, 21Ninety, Hello Beautiful, Madame Noire, Sheen, Rolling Out, and Blavity, pitched writer by writer and matched to what each one actually covers. I hold working contacts at Essence, Essence Girls United, Blavity, and Ebony, so we start with four warm doors.
You're built for a camera. Correspondent seats, red carpets, event coverage, and digital shows all need a host who can carry the moment, and when those opportunities come up, I put your name forward.
Each pitch is written for one person at one outlet, someone who already covers your lane. Ten strong pitches beat fifty blasted ones, and the results are in your report.
On day one, we record your numbers, and each month my report shows the pitches made, the outlets approached, and the coverage secured. Side by side, the growth is easy to see.
For someone with your platforms, coverage works three ways. A placement puts you in front of another audience, and the people who connect follow you back to your own pages. After each appearance, the effect shows up where you already look: new followers, new listens, usually within days. And earned coverage is the third-party proof brand partners and networks want.
Beyond the first ninety days, this is how I take you higher.
As the wine, the beauty and fashion projects, the fitness line, and new affirmation drops come to market, the pitching is already segmented and waiting, so each launch lands as a press moment and every story grows the same name. It Healing runs its own track, pitched into education and youth programs as the work grows.
Your HR and MBA background opens corporate rooms, the brand opens women's conferences, and your platform opens the influencer circuit: creator summits, brand panels, and festival stages. I prepare your speaker one-sheet and talks with titles, then pitch you across all of them.
A fitness event by day, a live taping or meet and greet by night, staged as a small pop-up in the cities where your audience shows up strongest, with press wrapped around every stop. We design it together, one city proven before three.
National features and the network conversations that follow them, opened by everything above, with your name already known when you walk in.
Getting started takes three sends and one conversation.
Send over the per-episode analytics and audience geography. That locks in your exact starting point, so growth has something to be measured against.
Isis, send the full rundown of assets: any existing media kit or one-sheet, Brooke's bio, high-resolution photos, logos, product images, links to past press or interviews, and the episode list, so the kit gets built once and nothing waits on missing pieces.
Look everything over, then send your questions or propose a time to talk it through.
From there, I send the terms, and we get to work.
My goal is amplification: building real relationships with the media to support and grow the organic reach you've already earned.